Wednesday, June 6, 2012

' Classmates ' inflated income providers


The growth of traffic on the network service provider ' comlink telecom ' in December was 50%, and in January - 100%. CEO Sergei Gorelov believes that the bulk of this growth has made access to the sites ' in contact ' and ' Classmates ', the newspaper Kommersant.





At the site ' in contact ' in the evening can be seen more than 12 thousand pages per second, and the number of users online up to 450 000. Total number of registered users - about 8.7 million.





While social networks themselves are just trying to make (' In Touch ', for example, recently launched a premium SMS reception to promote the user profile in the rating), providers consistently enriched at the expense of traffic generated. ' In Touch ' does not disclose the amount loaned data, but reports that the total capacity of all channels up to 10 Gbit / s.





According to the estimates ' Kommersant ', if the average load of channels ' In Touch ' to accept, even for 50 %, the monthly volume of traffic exceeds 1.5 TB. In main provider, selling traffic ' normal ' service providers that provide services to end users, 1 GB is about 5 rubles - that is, these service providers earn a total of only ' In Touch ' About 7.5 million. rubles a month.





Fortunately, there is not question that the social networks charge a fee for generating traffic to their partners, service providers, although it would be convenient for them a way to make.





In the future, the amount of generated traffic will grow. ' The main driver of growth are not as social networks themselves as the development of this ' heavy ' media services - told Kommersant CFO ' Rambler Media ' Arthur Akopyan. - Social networks are just now in the wake of fashion, like a couple of years ago, blogs, and in the future, broadcasts will attract massive interest - not the same chance recently YouTube announced its withdrawal in Russia '.





The growth potential is still very high, said Mr. Akopyan. According to him, in Russia, the average Internet user spends online in an average of 12 hours per month, while in Europe - 40-50 hours.



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